Brief
An Apple employee and her husband had recently immigrated to the Bay area and had dumped large amounts of money into a self-funded project that was in shambles. Similar to common app but with an international focus, Nestlings has gone on to receive millions in funding and continues to reach international students in underserved areas. I was the first UX designer on the product and we spent several years on product design. I also helped gain the first 10,000 users through social media marketing.
Process
Product design
Define content outlines, content model, user flows
Create lo-fi mockups
Create high-fi mockups including color, fonts logo and UX writing
Develop site
Test
Release MVP
Marketing
Iterate
Define content outlines, content model, user flows
Create lo-fi mockups
Create high-fi mockups including color, fonts logo and UX writing
Develop site
Test
Release MVP
Marketing
Iterate
